Monday, June 13, 2005

Examples of Customer Relationship Mismanagement

1. "Outrage at energy company howler"  [expired link]
   <http://www.news.com.au/common/story_page/0,4057,11652324%255E2862,00.html>
"A Melbourne man is seeking an apology from energy company TXU after it
 sent him a letter addressed to 'Paranoid Fool'"

2. "Shock over 'strangling' tax letter"
   <http://news.bbc.co.uk/1/hi/england/bristol/2952928.stm>
"A woman who contacted the Inland Revenue for help was stunned when
 officials wrote back calling her 'Mrs Deserves-Strangling'"

3. "Home Office enquiry into 'racist' letter"
   <http://news.bbc.co.uk/1/hi/england/1875640.stm>
"The Home Office has promised an urgent investigation into letters it sent
 to a Nottingham asylum seeker addressing him as 'Mr Paki'"

4. "Valentines cards prove the wrong medicine"
   <http://www.abc.net.au/news/newsitems/200502/s1310598.htm>
"A pharmaceutical company that sent anonymous Valentine's cards to Dutch
 gynaecologists in a publicity stunt has been forced to apologise for
 sparking family rows"

5. "Insurer apologises over letter gaffe"
   <http://news.bbc.co.uk/1/hi/business/2124713.stm>
"Insurance giant Scottish Widows has apologised after sending out 100
 letters offering health cover to people it knew had died"

6. "NTL admits billing letter blunder"
   <http://www.theregister.co.uk/2003/07/28/ntl_admits_billing_letter_blunder/>
"NTL has apologised after sending out 800 letters by mistake to customers
 demanding payment on 'overdue' accounts"

7. "Global village"
   <http://smh.com.au/articles/2005/06/10/1118347599380.html>
"Customers who rang the helpline of one of Britain's biggest cable TV
 companies were shocked to be told to 'f--- off'"